Marketing Strategy

Growth Driven Design

We follow the method of growth driven design. The first thing we do is build, or optimize your site. Next we collect data and use it to refine.

buildtestrepeat

Market Research

We also research your market using several metrics:

  • Keyword Research
  • Demographic Studies: Pinpoint the location, age, and interests of your ideal clients
  • Psychographic Studies: Discover the interests and online behaviors of your ideal clients

We use this information to create your ideal 'buyer persona.' The persona helps us to target marketing strategies and messages for maximum effectiveness.

 

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